ipg 2024 winning campaign pitch

















































Role:
Art Direction, UX, Product Design
How can we leverage Gen AI to help others Visualize healthier versions of themselves?
In this Campaign Pitch, I led our team to develop an end to end experience that brings forth encouragement for patients to take charge of their open health - using a different version of themselves. Nobody wants to be told what to do, but when that sentiment comes from your future self, it’s all the more powerful and urgent.












